Snarketing 2.0

A (Mostly) Humorous Look at Marketing in the Age of Social Media
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Author Archives: Ron Shevlin

  • An article on GOOD News suggests that “with 5.6 million people and counting, the Move Your Money campaign worked.” According to an [...]

    The Quantipulation Of Bank Transfer Day

    February 3, 2012
  • Comscore published its annual State of Online and Mobile Banking for 2011. Anyone in financial services with an interest in the online or mobile [...]

    Comscore’s 2011 State of Online and Mobile Banking

    February 2, 2012
  • American Banker ran an article titled Time to Face the Music On Disintermediation in which the author stated: “In spite of all the [...]

    The Fat Lady Ain’t Singing To The Banks

    January 31, 2012
  • Some time ago, I published a post defining a sickness that plagues many many marketers, that I called Silverbulletitis: A condition in which the [...]

    Social Media In Financial Services: The New Silver Bullet?

    January 30, 2012

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