• In a previous post, I referred to a market research study commissioned by ING Direct as “the stupidest market research ever [...]

  The Financial Battle Of The Sexes

  August 31, 2010
• For the past year and a half, nearly everyone in the financial services industry has been focused on the battles over deposits, overdraft fees, [...]

  Financial Branding Wars: The Battle For Orange

  August 30, 2010
• Fast Company recently ran an article titled The Dark Side of Web-Based Savings Schemes. The article includes a description of the experiences of [...]

  The Not-So-Dark Side Of Web-Based Coupons

  August 25, 2010
• I’m not going to stop fighting this. The banking industry’s misguided view of what onboarding is, that is. A while back I wrote [...]

  Honeymooning

  August 24, 2010