Comments on: Customer Advocacy Questions http://snarketing2dot0.com/2009/10/17/more-questions/ A (Mostly) Humorous Look at Marketing in the Age of Social Media Fri, 03 Feb 2012 18:34:13 +0000 hourly 1 http://wordpress.com/ By: A history of the Internet, social media trends and online spellchecking | Customer Engagement Unit http://snarketing2dot0.com/2009/10/17/more-questions/#comment-313 Sun, 01 Nov 2009 14:44:20 +0000 http://marketingteaparty.com/?p=837#comment-313 [...] Are you asking the right customer advocacy questions? [...]

]]> By: uberVU - social comments http://snarketing2dot0.com/2009/10/17/more-questions/#comment-312 Tue, 20 Oct 2009 13:18:29 +0000 http://marketingteaparty.com/?p=837#comment-312 Social comments and analytics for this post…

This post was mentioned on Twitter by rshevlin: I thought the Net Promoter Score had died. Guess not. http://bit.ly/gmjnY...

]]> By: David Gerbino http://snarketing2dot0.com/2009/10/17/more-questions/#comment-311 Tue, 20 Oct 2009 00:16:12 +0000 http://marketingteaparty.com/?p=837#comment-311 Ron,

Focusing on your additional questions, “WHY didn’t you recommend this company?” and “WHAT COULD WE DO to get you to recommend this company” are my favorite of your four. In prior jobs across multiple industries, these types of questions, research and analysis yielded the most actionable information. The kind of actionable information that led to more engaged customers, more profits, more referrals etc.

I find more and more people/companies only focusing on half.

@dmgerbino

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