In a paper titled Identity and Opinion: A Randomized Experiment, researchers wrote: “Content and identity are inextricably linked in social media. Facebook, Twitter, Linkedin, Pinterest, Reddit, Netflix and Amazon all provide identity cues that affect users’ link formation decisions and choices about who to follow for the best content. [This] raises an interesting question: To…
A DailyFinance article calls for financial education in high schools. My take: What a waste of time and money that would be.
David Evans wrote: “Apple Pay is fizzling. Unless it drastically changes course Apple Pay will follow the hundreds of other attempts that have sputtered along or, just flat-out died.” Apple Pay isn’t a carbonated beverage losing its fizz. It’s more like a wine that needs to be aged.
It’s amazing what’s keeping some people from doing mobile banking. I’ll give you some GOOD reasons to fear mobile banking.
I’m collaborating with The Financial Brand to look at the state of bank and credit union marketing for 2015. Respondents who complete the survey by December 31, 2014 will receive two reports, one on marketing trends in the retail banking sector, and one either on mobile marketing trends in banking or marketing analytics in banking. Please help by filling out the survey.
A recent study from Insurance.com quantifies the amount of product research consumers do for a range of products/services, and the savings they achieve from their research. Or from their “webrooming” if you were born yesterday.
If you think banks aren’t “data-driven,” then try the following: Ask for a mortgage, but refuse to provide any information that would enable the bank to figure out your credit score or credit history. Ask the bank to decide on your loan-worthiness based on their “gut” reaction. Do this especially if you belong to a group considered to be a “minority.”
In its zeal to besmirch the banking industry, the New York Times had no trouble running an article citing a “study” that found bankers to be more dishonest than other people, conveniently ignoring the study’s shortcomings.